At 6:30 p.m. on 4/20 Eve, the Denver Police tweeted out a smart hip-hop reference as a part of their plea for 4/20 revelers to "#ConsumeResponsibly this 4/20 weekend." When I first saw the tweet I asked myself, "Is that a Chamillionaire shout-out?" Sure enough, the department referenced the multiplatinum rapper's biggest hit, "Ridin," in their savvy message on social media.
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